Like many salespeople and small business owners, Paul McCord finds staying focused during prime selling hours to be difficult. As a sales trainer, coach, and consultant, his days are filled with activities that try to pull him away from selling. Yet, like every other company, selling is the life blood of his business—its what keeps the doors open and the company healthy and growing. If you lose those hours, you lose revenue; Losing precious time that no matter how hard you work, you can never regain. Consequently, it is important to keep your focus on true sales activities between 8am and 5pm.