The five principles of sales team leadership


There are many things sales managers feel they must do to develop and nurture their teams.

And while many focus — even get held up — on minor, specific todos, there are really five basic principles they need to follow in leading their teams:

  1. Know your people.
  2. Spend time with them in the field.
  3. Study and know their selling ratios.
  4. Meet face-to-face each week.
  5. Watch how you talk.

The temptations are there to look beyond these marks…to burn time reporting up the chain, to perfect your sales reporting forms…to overanalyze notes and details on individual accounts in your CRM software. But the reality is, you master these five principles, your team masters success.