Strategic Salesperson vs. Tactical Salesperson

Too many salespeople are what referred to as tactical salespeople. Opportunity, however, lies in being a strategic salesperson. SJ Daily Blog Picture

Leading Sales Expert and Speaker Mark Hunter believes the difference is huge! And it can be the difference between selling at a low margin short-term and selling at a high-margin long-term.

A tactical salesperson is focused on the features of what it is they sell.  The questions they ask are all geared around getting the customer to think and see why they need what it is they’re selling. Continue reading […]