Eliminating Common But Not So Obvious Opening Value Statement Mistakes

By Michael Pedone


Your opening value statement plays a critical role in advancing the sales process. It is what you say after “Hello, this is …” that will determine if you will be advancing the sales call or shooed away.

There are lots of integral parts to a successful opening value statement and today we are going to focus on a few common but less obvious mistakes that may be causing your prospects to pull back rather than lean in. […Continue Reading…]