Negotiation Skills Savvy – A Top Priority

By Sales Training And Results, Inc

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Negotiation skills have always been crucial for sales professionals, but have become increasingly more essential in today’s economy and turbulent business environment. The prevailing bottom-line climate forces a constant pressure to reduce costs. Salespeople are pushed more and more by customers who squeeze suppliers for deeper concessions. Sales professionals and sales managers claim, now more than ever, that this prevailing competitive culture makes negotiation skills savvy a top priority.

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