With new technology comes new channels for sales professionals to find prospective clients and leads. One of the best innovations to utilize in sales are mobile apps. With over 700,000 apps available to download and over 300 being created each day, it can be hard to sift through the ones will be the most useful. Fortunately, we have narrowed these down to a list of 6 apps that we believe are essential for a modern day sales professional to become more efficient and to sell more.
1. LinkedIn by LinkedIn Corporation
LinkedIn is not just for job hunting anymore. It has become the go to place to keep track of and communicate with your professional network. There is a constant stream of status, profile updates and connections from your clients and companies you follow. This will provide you with insight to make a real life connection. Many people will include different projects they’re focusing on and even what teams they are working in. From this you can figure out who the decision makers are and who your target prospects should be. There is even a feature to integrate your Google Calendar to get information on who you’re meeting on different days and the app will match meeting invitees with LinkedIn. Another valuable feature is called “Who’s Viewed Your Updates.” This feature offers insightful data visualization about who is Liking, Viewing, and Commenting on your LinkedIn updates. If someone has viewed your profile it is a good excuse to reach out to them. If you look at someone else’s profile, it may encourage them to check out your profile.
Available for: iphone, ipad, Android, Windows Phone, and Blackberry
2. Penultimate by Evernote
Penultimate is a digital handwriting app that allows you take notes right onto your iPad. This app is ideal for salespeople who want to take notes in client meetings without the distraction of typing. A great feature of Penultimate is that it integrates seamlessly into Evernote, a highly popular digital filing system. Within Evernote, your handwritten notes from Penultimate become searchable. Just search in Evernote and you will find the information you need from all your meeting notes.
Available for: iPad
3. Feedly by DevHD
Feedly is the perfect way to stay current without having to search many different news sites. This app allows you to add different news sources you want to follow and keep them organized in categories. For example, make a “Clients” category to stay current with clients and prospective client news. If one of your clients wins an award, use this as an excuse to call and congratulate them. The Feedly app gives you the ability to post, retweet, or email articles seamlessly in order to follow up on news articles or updates. Retweet an article about a prospect to show that your are interested. It might even encourage them to look into your own Twitter or company profile.
Available for: iPhone, iPad, Android, Windows Phone, and Blackberry
4. JotNot Scanner Pro by MobiTech 3000 LLC
Have you ever been on the road and someone asked you to scan something or send a fax? As you know, a fax machine is not the easiest thing to pack in your suitcase. Luckily, with the JotNot Pro app, you are able to instantly scan documents, receipts, and more. You can then send them via email, to a mobile device connected to a printer, or to a fax machine. The documents are also saved directly into the app. From there you can open or save these documents into Evernote, Google Drive or Office Suites. This app is perfect for people who are constantly in the field, working remotely or in a small office with no fax machine or scanner. JotNot Pro makes it easier than ever to send in signed contracts or documents even before you start the ride home.
Available for: iPhone and iPad
5. Kindle / Audiobooks from Audible by Amazon
There are many books out there on self improvement or how to sell more, it seems like there is never enough time to read them. Amazon offers a great solution for the mobile sales professional. When you purchase an eBook from the Kindle store, for a few additional dollars you can add an audio book as well. This bundled solution gives you the ability to get through your latest read quickly. You can listen to the audiobook in the car and pick up where you left off in the Kindle book while waiting in a lobby or in bed at home. Amazon uses their Whispersync technology to keep your location in sync across devices and across audio and book formats. With new sales techniques and methods being developed every day, it’s important to learn as much as you can to stay ahead.
Available for: PC, Mac, iPhone, Android, and Kindle
Cost: Free. Cost of the book + audio book are additional.
6. Brewster Address Book by Brewster, Inc.
You no longer have to waste time by trying to manage all your contacts from different social media apps. Brewster has the ability to aggregate your contacts from Facebook, LinkedIn, Gmail, Twitter, Foursquare and Instagram. The app gives you a running stream of updates from your combined contacts list from all your social networks. Part of the updates includes birthday reminders. It’s a great way to show that you care about the person with whom you’re doing business with. The feed also provides trends on your communication activity such as “frequently called” and “losing touch.” This can serve as a reminder to get back in touch with a previous client or a colleague that may have connections at their new company. It even pulls in large photos from social profiles and shows them in your contact directory and when receiving inbound calls.
Available for: iPhone and iPad
Sales is an ever changing profession and it’s the job of the sales professional to seek out new ways to become more efficient at their job.
What apps do you use to improve your sales?