Tag Archives: cold calling

Jeffrey Gitomer Answers a Question about Proactive Outreach

Jeffrey Gitomer (Jeffrey Gitomer’s Sales Training Channel)

Cold calling is rejection-laden and a time consuming effort with little payoff, according to Jeffrey Gitomer. In this video, he provides alternatives and strategies to cold calling that involve proactive outreach that will turn prospects into customers.

What alternatives to cold calling do you use?

Jeffrey Gitomer Answers a Question about Proactive Outreach

proactive outreach


Tips and Tricks for Cold Calling

Guest Post by Vince Gregory. Vince is a retired entrepreneur who volunteers for SCORE. He loves giving young business people the advice they need to succeed.

Cold calling is one of the proven ways to find new customers and increase sales for a business, yet many sales people are intimidated and downright scared of making cold calls to prospects. If you take a look at the methods and reasons behind cold calling, you can develop a confident, businesslike approach to prospective customers that will get you positive results.

One of the factors that intimidates sales staff is that cold calls often lead to rejections. No one likes to hear the word “no.” However, rejection is just part of the business of selling, and often “no” means “not right now” instead of “never.”

Here are some valuable cold calling tips that can help you next time you are looking for new customers.

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How to Increase Cold Calling Success Rates

Guest post: Jeff Kalter is the CEO of 3D2B, a global business-to-business telemarketing company that bridges the divide between marketing and sales.

Cold CallingIf you don’t like cold calls (like most people), it’s easier to claim that cold calling doesn’t work than to figure out how to make it work. Some cold calls, admittedly, don’t work. But not all cold calls are created equal. Some work.

How do you move your calls in the category of “cold calls that work”? You break down the barriers to reach decision-makers on the phone and then engage them in a consultative, two-way conversation.

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